Encore Studio was challenged to fill summer classes and camps and attract new prospects as well as keep existing clients over the summer months. Summertime entertainment for children in Chesterfield County is highly competitive and parents search for quality programming to occupy and enrich their children’s summers.
FIVE19 executed a highly technical outdoor photo shoot to transpose traditional dancer positions overtop of fun, summer like environments from an aerial vantage point. The campaign focused on the athleticism of dance as well as the fun students have during the summer programs.
Classes and camps quickly filled to max occupancy and When I Dip, You Dip, We Dip was another successfully filled evening and summer program and curriculum.
Print Advertising + Media Planning + Media Buying + Environmental Design + Landing Page + Social Media